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Movies and Box Office

Coverage of film releases, box office strategy, theatrical windows, and the business of cinema.

Box office strategy, release windows, and cinema economics.

This topic sits inside Entertainment and brings related stories together in one archive.

1 published story in this topic archive.

EntertainmentMovies and Box Office

Indian OTT Window Reset Puts Theatres First Again

Indian films are moving back toward theatre-first releases as OTT buyers tighten spending, box office receipts improve and streaming ads become a bigger business line.

Meera NairMay 20, 202612 min read

Streaming, screens, and the business of entertainment.Read story

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